Kajian Dilema Privasi Konsumen Pembelian Online
DOI:
https://doi.org/10.71282/jurmie.v2i6.488Keywords:
Privacy Concern, Privasi Paradok, Dilema PrivacyAbstract
Adanya paradok privasi dan dilema konsumen yang merujuk kepada pilihan yang sulit yang menawarkan dua kemungkinan menjadi dilema privasi. Dilema privacy muncul akibat adanya pilihan yang sulit sehingga mendorong individu untuk menginformasikan data privasi meskipun ada konsekuensinya. Dilema privasi tersebut muncul sebagai perilaku aktual individu yang dipengaruhi oleh berbagai faktor. Berdasarkan beberapa kajian empiris terkait paradok privacy yang menjadi dilema konsumen. Penelitian ini bertujuan untuk menganalisis paradok privasi dan dilema konsumen dalam membentuk dilema privasi. Metode penelitian ini menggunakan kajian literatur dengan pendekatan kualitatif. Data diperoleh dari jurnal-jurnal yang sudah dipublikasikan terkait dengan topik privasi concern dan paradok privacy. Hasil penelitian dengan mereview journal ditemukan bahwa dilema privacy muncul dari paradok privacy dan dilema yang dialami oleh konsumen. Dilema privacy sebagai suatu struktur yang timbul sebagai sebuah pilihan konsumen dalam memandang berbagai faktor seperti asymetri informasi, insentif, dan personalisasi online konsumen dalam memprediksi perilaku pembelian online.
Downloads
References
Barnes, S.B., (2006). A privacy paradox: Social networking in the United States. First Monday, 11(9).
Busemeyer, J., Wang,Z., Townsend.,J. (2006). Quantum Dinamics of Human Decision Making. Journal Math, Psycol, 50,220-240.
Christofides, E., Muise, A., and Desmarais, S. (2009), Information disclosure and control on Facebook: are they two sides of the same coin or two different processes?. CyberPsychology dan Behavior, 12(3), 341-345.
Culnan, M. J., and Armstrong, P. K. 1999. Information Privacy Concerns, Procedural Fairness, and Impersonal Trust: An Empirical Investigation. Organization Science (10:1), pp. 104–115.
Debatin, B, Lovejoy., JP.,Hrn,A,K., Hughes, BN., (2009). Facebook and Online Privacy, Attitudes, Behavior, and Uniitended Consquences. Journal Comput-Mediated Commun. 15, 83-108.
Dinev, T dan Hart, P. (2006). An Extended Privacy Calculus Model For e-commerce Transaction. Inf. Syst. Journal. 17 (1), 61-80.
Dan Svirsky. (2018).Why Are Privacy Preferences Inconsistent?. Harvard. ISSN 1936-5357.
Eszter Hargittai dan Alice Marwick (2016), What Can I Really Do?” Explaining the Privacy Paradox with Online Apathy. International Journal of Communication 10(2016), 3737–3757.
Flender, C., and Müller, G. (2012), Type indeterminacy in privacy decisions: the privacy paradox revisited. In: Quantum Interaction (pp. 148-159). Springer Berlin Heidelberg.
Gidden (1984) The Constitution of Society –Outline of The Theory of Structuration, Polity Press.
Grant Blank, Gillian Bolsover, dan Elizabeth Dubois (2014). A New Privacy Paradox: Young people and privacy on social network sites. Global Cyber Security Capacity Centre: Draft Working Paper. Oxford.
Kahneman, D., Slovic, P., Tversky, A. (1982). Judgment under uncertainty: Heuristics and biases. Eds. Cambridge: Cambridge University.
Li Chen and Hong-wei Liu. (2015). A Review of Privacy Protection in E-commerce. Journal of Advanced Management Science Vol. 3, No. 1, March 2015.
Maor Weinberger, Dan Bouhnik, Maayan Zhitomirsky-Geffet (2017). Factors Affecting Students’ Privacy Paradox and Privacy Protection Behavior. Open Information Science 2017; 1: 3–20.
Masooda Bashir, April D. Lambert, Carol Hayes, dan Jay P. Kesan. (2015). Online Privacy and Informed Consent: The Dilemma of Information Asymmetry. ASIST 2015, November 6-10, 2015, St. Louis, MO, USA.
Nina Gerber, Paul Gerber, dan Melanie Volkamer (2017). Explaining the Privacy Paradox A systematic review of literature investigating privacy attitude and behavior. Computers and Security.
Palak Gupta dan Akshat Dubey (2016). E-Commerce- Study of Privacy, Trust and Security from Consumer’s Perspective. International Journal of Computer Science and Mobile Computing, Vol.5 Issue.6, June- 2016, pg. 224-232.
Park, Y. J. (2013). Digital Literacy and Privacy Behavior Online. Communication Research, 40(2), 215–236.
Ramnath K. Chellappa dan Raymond G. Sin. (2014). Personalization versus Privacy: An Empirical Examination of the Online Consumer’s Dilemma. Information Technology and Management 6, 181–202, 2005.
Ruwan bandara, Mario Fernando, dan Shariar Akter. (2017). The Privacy Paradox in the Data-Driven Marketplace: The Role of Knowledge Deficiency and Psychological Distance. Procedia Computer Science 121 (2017) 562–567.
Sophie C. Boerman, Sanne Kruikemeier, dan dan Frederik J. Zuiderveen Borgesius (2018). Exploring Motivations for Online Privacy Protection Behavior: Insights From Panel Data Communication Research 1 –25 (2018).
Simon, H. A. (1955). A Behavioral model of rational choice. Quarterly Journal of Economics, 69, 99–118.
Susanne Barth dan Menno D.T. de Jong. (2017). The Privacy paradox–Investigating discrepancies between expressed privacy concerns and actual online behavior–A systematic literature review. Telematics and Informatics 34 (2017) 1038-1058.
Susan Athey, Christian Catalini, and Catherine Tucker (2017), The Digital Privacy Paradox: Small Money, Small Costs, Small Talk.
Sophie C. Boerman, Sanne Kruikemeier, dan Frederik J. Zuiderveen Borgesius (2018) yang berjudul Exploring Motivations for Online Privacy Protection Behavior: Insights From Panel Data.
Simon, H. A. (1978). Rationality as process and as product of thought. The American Economic Review, 68(2), 1–16.
Simon, H. A. (1982). From substantive to procedural rationality. In H. A. Simon (editor). Model of Bouded Rationality. 2. Cambridge: The MIT Press.
Spyros Kokolakis. (2015). Privacy attitudes and privacy behavior: A review of current research on the privacy paradox phenomenon. Computers dan Security.
Yoni Linden (2015). The Personalization-Privacy Paradox and the Internet of Things. Maastricht University School of Business and Economics.
Youm, K. H., & Park, A. (2016). The “right to be forgotten” in European Union law: Data protection balanced with free speech? Journalism and Mass Communication Quarterly, 93(2), 273–295.
Downloads
Published
Issue
Section
License
Copyright (c) 2025 Harmi Widiana (Author)
This work is licensed under a Creative Commons Attribution-ShareAlike 4.0 International License.
